- How the website appears to the customer. User-friendly website will help the retail company get more user visiting its website.
- How is the website is going to be accessed (via intranet or internet).
- What applications or modules exist in the website. Since it is a retail company, it should include a transactional module or application (for example: CRM, online ordering, payment, etc.)
Construction
- How to find resources to construc the website in the effective both time and cost. (for example: assign IT dept to build the website, or outsourcing). Whoever will construct the website, must know the detail business process of a retail business.
- What kind of development technology will be used to build the website (for example: programming language, database).
- Provide detail and updatable information in the website, especially product information and how to contact the authorized user or administrators of the website.
Deployment
- Use a simple domain name that can be easily remembered by visitor.
- How the website is going to be host and can be fit in with the company budget. (Locally, internationally, etc.)
Maintenance
- Back up all data regularly.
- Update all necessary information in the website (product information, promotion, special discounts, etc).
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